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Some lures catch fish. The Jerk breaks hearts.
Designed for erratic, darting action that mimics a frantic, wounded baitfish, The Jerk is pure temptation in soft plastic form. Whether you’re twitching it weightless on the surface, dragging it deep on a jighead, or working it through the mid-column, this fluke-style bait dances, darts, and disappears like a fish’s worst mistake.
Perfect for snook, redfish and anything else with a mean streak, this lure triggers explosive reaction bites when nothing else will. Soft yet durable, scented for extra attraction, and built to move like it’s got a mind of its own—because when it comes to getting bit, it’s all about the tease.
🔥 Sharp, erratic darting action – unpredictable and deadly.
🎣 Soft, lifelike feel – they bite, they hold on, you set the hook.
🐟 Versatile rigging – weightless, Texas rig, Carolina rig, or on a jighead—The Jerk gets it done.
If you’re not fishing The Jerk, you’re probably getting out-fished. Time to tie one on and get Sexy.
5” Fluke – The Jerk (Qty 3)
$5.99